Transfer funds to a new payee after 30 minutes in ICICI Bank

Got Official Email:
Dear Customer,

Greetings from ICICI Bank.

We at ICICI Bank constantly strive to enhance your banking experience. As a part of this endeavour, we are pleased to inform you that effective today, you can transfer funds using NEFT / RTGS after 30 minutes of registering a new payee as against the current timing of 4 hours.