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Patanjali "Cow" Ghee

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enapster

(SK Patra, was the CEO of Patanjali Ayurved)

Startlingly, according to Patra, what Patanjali often sells as “cow” ghee is not cow ghee at all. It is actually ghee that is made from white butter that is, in turn, made of the milk of various animals, not just cows, that is procured from small and marginal producers in various parts of the country, including Maharashtra and Karnataka.

http://www.caravanmagazine.in/vantage/patanjali...

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Perfectionist Perfectionist
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Not related to ghee, but I found the following passage from the article very interesting.

Ramdev’s vision for Patanjali is that he wants to produce everything that an ordinary Indian needs from sunrise to sunset. Patanjali Ayurveda even produces salt. Salt is a 10,000-crore-rupee organised industry in India. Under Patra, Patanjali Ayurveda tied up with a salt producer in Gujarat. Ramdev began to buy in bulk from them, iodise and pack the salt, and sell it. Today while a one-kilo packet of Tata salt costs Rs 20, Aashirwad Rs 18 and Saffola Rs 31, Patanjali sells it for Rs 12.

So what’s their secret? According to Patra, “Baba never cared about what the market prices were. For any product pricing, he was personally involved. He would ask how much it had cost to produce something. Then with a slim margin—he just wanted to sell.” Gunendar Kapur agrees, “He doesn’t seem to care much about the money, he cares about his own legacy. His margins are very, very low. For formal companies a profit after tax of less than 15 per cent is too low. Their investors will not be happy with that kind of a performance . . . Ramdev does not have such a limitation.”

Deal Lieutenant Deal Lieutenant
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Ya DS I too read that article. Great insight into the working of a company.

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Deal Cadet Deal Cadet
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Op please add this little but important info towards the end of your post please

Source – enapster’s ass

Pro Entertainer Pro Entertainer
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That was below the belt, literally
.
Thank You™

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Deal Cadet Deal Cadet
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what op is posting is a link from hate mongers which does not have any thing to with business just to spread hate against baba n right wing organisation

Critic Critic
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There are not so many desi cows in India to supply the entire ghee factory of Ramdev, in the first place. The White Revolution killed them all. toungueout

I got disillusioned with Patanjali products the moment I came to know most of them are procured from other sources rather than being home-manufactured. But I knew Ramdev was not a yogi the very first time I saw him. lol

@DealSeeker Not just Nadini, every co-operative milk society (the private players too, I guess) in the country operates only in that way. From what I hear, most of it is buffalo milk.

Pro Entertainer Pro Entertainer
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Aa gaya Hero cool

.

Govinda’s last picture name it is
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Deal Captain Deal Captain
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You will not have an affair with your colleagues, because they will tie you Rakhis~ Government of India
https://cdn0.desidime.com/attachments/photos/488557/medium/4369999DGPEgeWV0AAg_FR.jpg?1501698055

Deal Cadet Deal Cadet
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And how is this related to the thread and the discussion ?

Please don’t start behaving like another enapster , already very hard to handle the first one

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Deal Captain Deal Captain
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https://cdn0.desidime.com/attachments/photos/488558/medium/4370009DGPglTFUQAA6eaY.jpg?1501698263

Critic Critic
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@noobminer Your time has come! See you soon. lol

Deal Cadet Deal Cadet
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You guys are the ones spewing vitriol
But as always it will be the poor that will suffer the consequences no matter what

Hope admins find a way to suspend me in a way I won’t be able to sign up again

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Critic Critic
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@soccergiants I know what you are doing here. Good job, Keep it up! I’ll see you around.

https://cdn0.desidime.com/attachments/photos/774673/medium/4370036rYTV3gw.gif?1654699198
Analyst Analyst
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I have been at a Milk Processing Factory. Yes the entire milk is mixed. Patanjali is getting it’s Glucose D powder manufactured from a manufacturer who was earlier manufacturing Glucose D for Dabur

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